Marketing Strategy & Business Coaching

Let us help you identify and execute proven strategies focused on growing your business at a local level.  

About Dancing Raindrops


Ruchi G. Kalra holds a Master's Degree in Business Administration and has over 20 years of experience across both Fortune 500 companies and the world of startups.  The first half of her career was spent in the manufacturing and airline industries playing various roles from sales and support to financial planning and analysis.  The second half of her professional journey has been focused on launching two startups and more recently helping small businesses succeed in the competitive local environment. She is also a published author and is working on her 3rd publication.

When not helping clients, Ruchi spends her time foot printing the world (lightly) with her family, which includes her husband Vivek, and her two kids, Riya and Eshan.  Oh and don't forget her new fur baby JAX from a local rescue shelter.  Ruchi is also a budding painter and has several of her paintings floating around the world.  We shall ignore that they were given by her as gifts for now :)

She is passionate about helping new businesses succeed.  There is nothing better than supporting local which is what led to the creation of Dancing Raindrops.  A large part of the focus is on building and thriving within your community.  Nothing beats watching a group of local entrepreneurs connect at a real level and support each other's journeys.  Let Dancing Raindrops nurture your idea and passion and help it grow!

Overwhelmed Solopreneur/Entrepreneur? We Can Help

Vission Session (60 mins)

In this 60 minute Vision Session, we will get to know your story and goals for your business which will help us create your Personalized plan. Our intent is to provide you with 3 take-away's ready to implement  in your business.

Everyone has a story to tell and we are excited to hear yours.

Schedule Now

Marketing Strategy Session (60 mins)

Based on the Vision session, we will do a complete marketing audit of your business.  We will go over your personalized custom marketing roadmap that will focus on growing your sales and customer base.  

Let us work together and let me help you get your business in line with your initial vision. 

Schedule Now

Business Consulting (60 mins)

Having worked in corporate America as well as going thru the process of building multiple successful businesses, we have strong skill sets, vision and passion. We know running a small business and being a Solopreneur is not always easy and you have hard choices to make.  Where do you invest your time and energy to create the most value? We can help provide an unbiased voice in this decision.

Let's Chat

Social Media Consult (60 mins)

You've started a Facebook page and perhaps even a Twitter or Instagram account for your business.  That's a great start but how do you actually drive meaningful engagement and traffic, build relationships with local communities.

Let us help you identify and define your local networking opportunities to maximize growth and partnership opportunities.

Let's Chat

Facebook & Instagram Tips/Tricks (45 mins)

Let's get together and have an afternoon of fun with one of these sessions(Pick One):

-Facebook Tips/Tricks Session

-Instagram Tips/Tricks Session

- Facebook and Instagram Tips/Tricks Session

-  . 

- Group classes are offered also (message for rates) 

Schedule Now

What is LinkedIn and how can it help me? (45 mins)

LinkedIn is a powerful tool for companies of all sizes - learn how to make the world's #1 professional network work for your growing business. 

We will show you  how to use the powerful and free tools on LinkedIn to build a presence and a brand page for your company. We will walk you through the process of connecting with clients and  other small business owners in the community.

- Group classes are offered also (message for rates) 

Schedule Linkedin Fun

Influencer Marketing Is The New Wave - Let's Chat

What is Influencer Marketing?

Influencer marketing focuses on using someone who is well connected in the local community or globally to drive your brand’s message to their already-established network who trust what that influencer has to say. You inspire / hire an influencer to align your brand to get the word out for you through social-media and content marketing.

Smart brands are realizing that conventional  marketing channels are becoming challenging. So they are turning to influencer marketing to create an ongoing conversation with consumers who are influenced by different people, at different times and in different ways. This is why influencer marketing has become such a powerful and effective marketing strategy. You can't immediately befriend lots of people, but you can “befriend” that one key influencer.

Local Influencer Marketing is quickly turning into the sweet icing on marketing cakes.

Statistics on this Growing Trend

  •  Influencer marketing is the fastest growing customer acquisition method.

  • 89% say return on investment from influencer marketing is comparable to or better than other marketing channels.

  • On average, businesses generate $6.50 for every $1 invested in influencer marketing.

  • 51% of marketers believe they get better customers from influencer marketing.

Instagram ranks #1 for the most important and impactful channel and has become a social media powerhouse in 2019.


Let's collaborate and give your online presence a human touch and help you get your message across in a personal way. We can increase your business’ visibility, with our social network (Facebook & Instagram)  of new and potential customers. We may not have the largest network but we have the right kind of followers who are actively engaged with what we post. 

We an help with reach, relevance, and resonance of your brand locally and also through our travel experiences (product placement pictures and posts) . We will help you extend your business' brand as well as your online identity.

- Let's chat on your vision of your product and come up with a personalized plan and package.

Explore My Instagram & Collaborations

Content Writer And Why You Need One

Everyone has a story, let us help you and your brand tell it's story!


Content marketing is marketing of a business or brand through the sharing of educational, entertaining, or insightful information that will ultimately help your business. 

Content has become the preferred way of learning about products and consumer decision making process.  It is non-invasive and persuasive at the same time and drives customer engagement and acquisition. 

Let's explore the story behind your brand and how we can help build your brand vision and mission thru constructive narratives.


Through the exploration of your story, we will be able to write content in ways that spur conversation and engagement through different social networks. Conversations that start on social networks often lead to content on other media outlets like company websites and community forums. 

Let's connect and define the purpose and goal of your project.

Looking To Start A New Business

Let us help you connect with our award winning team of strategic business partners who will take you from Concept to Completion. 

Contact us today and get started on building your dream.


The GROWTH Hacking Book (coming July 13th 2019) - Author

Learn about the most guarded GROWTH marketing secrets!

Learn More

When You're Done Expecting - Author

A heartfelt collection of inspirational stories and advice on motherhood.

Learn More

Are Facebook "Friends" Really Friends - Guest Author

Social Media changing the nature of friendships .

Click To Read

Thrive Global - Author

A Platform Founded and led by Arianna Huffington, 

Click To Read

Medium - Author

Platform and home for writers, journalists and experts.  Writing that educates and inspires.

Click To Read

Twitter Traumas: What If You Tweet and No One Listens? - Guest Author

Fun Post on my Twitter Traumas 

Click To Read

Personal Thoughts & Stories


We all have our own stories and we choose how  and when we tell them.
Make your story worth telling. 

Get To Know Our Story Thru Our Posts


Desi Fashion Magazine


Ethnic stylish Jewelry that fuses multiple concepts and cultures- RGK D'Zines Jewelry 

Phoenix Fashion Week Designer


What an Experience 

Crave Magazine


Spotlight on Ruchi & RGK D'Zines

Sapna Magazine (South Asian American Women)


Hollywood's Touch of Asia - RGK D'ZINES Jewelry

So Scottsdale Magazine


Ruchi Featured for her GLOBAL INSPIRATION  Jewelry Line RGK D'Zines

US Weekly Magazine


Ali Fedotowsky( The Bachelorette) in the Fall Style Issue wearing RGK D'Zines Earrings

Arizona's Finest Wedding Magazine


This wedding was a blend of Christian/Hindu/Moroccan Theme- What a colorful Blend of ideas!

Keel Fashion Magazine


Blending The worlds of Fashion and Culture with Unique RGK D'Zines Jewelry 

West Valley Magazine


Breaking the Cultural Barriers - RGK D'Zines

Ahwatukee Foothills Magazine


Bridal Jewels Of Bollywood - RGK D'Zines

Hollywood Sightings Of Celebs & Their RGK's


- Golden Globes  

- Emmy's 

- MTV Music Awards

- Jamie Kennedy's AXE Party

- Eva Varro International Fashion Show 

- HBO's Premier Party

- Young & The Restless (Soap Opera)



Ruchi has been instrumental in the growth of my business. She has helped me develop a marketing strategy, build strong relationships within the community and implement innovative ideas which have made a significant impact on my business. She is brilliant and truly passionate about helping others succeed, and I would highly recommend her.



Ruchi is an incredible resource when it comes to marketing and business strategy. When I started my business we discussed ideas regarding marketing, public relations, and strategy. Ruchi was very helpful with assisting me in solidifying strategies and developing plans for action so that I could reach my goals sooner rather than later. One of the things I enjoyed most about working with Ruchi was that she is passionate about helping others achieve their dreams. When you win, she wins and I think that's what drives her to give 110% when working with clients. 


Chamberlain Orthodontics

I have had the great opportunity to use the marketing and promotional services of Ruchi Kalra  for several years.  From the first time I met her I noticed her strong passion for helping my business grow and for networking among all things local.  She was a such a huge asset for my orthodontic business to carve a niche in my area.  She listened to my suggestions and took what was important to me (on-time scheduling, amazing patient experiences and giving back to the community) and placed it in the market in a way that made my business shine.  Her use and knowledge of online marketing, social media and business networking helped my business grow 20% year over year.  I would highly recommend using Dancing Raindrops if you are looking to create a niche market through the use of online media and networking 

- Dr. Tom Chamberlain


Ruchi Kalra demonstrates confidence, professionalism, determination, and enthusiasm in everything that she does. She excels in everything she begins and she meets every challenge with enthusiasm. She has a breath of experience both professionally and personally that allows her to bring an added perspective to her work. Ruchi continuously implements new ideas in the businesses that she works with. I offer her my highest recommendation for all of your marketing needs. 

-Dr. Aubrey Young



The Real Real Beauty

"I am amazed by your strength of connecting people.  It's a really great skill to have.  The fact that you love to help people/small businesses is a blessing for those who know you." - Sonia Kohli



Help Humanity Today

"Your input from logo design all the way to our strategy has been invaluable.  Not to mention your ability to promote our projects which has resulted in measurable positive impact" - HHT Board


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Dancing Raindrops Inc: The Business Storyteller (602) 703-4274